Blush Professionnel
With a clean, vegan product line built around salon-exclusive hair botox and nanoplasty treatments, BLUSH Professionnel offers professionals a complete system — from in-chair restoration to take-home maintenance — rooted in hair health rather than styling trends.
BLUSH Professionnel is a Canadian hair care brand founded in 2021 by a team of young entrepreneurs based in Montreal, Quebec. The company’s core focus is hair health, with a particular specialty in hair botox — a deep restorative treatment performed exclusively in salons by trained professionals.
Hair botox works by infusing the hair with a concentrated blend of proteins, amino acids, vitamins, and oils, then sealing them in with heat. The result is stronger, smoother, shinier hair with less breakage and fewer split ends. BLUSH also offers a smoothing nanoplasty treatment, which is one of the newer methods available for achieving long-lasting frizz reduction and manageability.
What sets BLUSH apart is their accessibility for beauty professionals who aren’t hairdressers. Estheticians and beauticians can take BLUSH training courses — ranging from a comprehensive eight-hour program to shorter refresher and masterclass options — and begin offering hair botox and other specialized treatments without a traditional hairdressing background. The training covers hair composition, analysis, treatment application, client communication, maintenance protocols, and even pricing and business-building strategies.
The full BLUSH product line is formulated without parabens, sulfates, silicones, or gluten, and all products are vegan and cruelty-free. Key offerings include:
- Hair Botox — salon-exclusive restorative treatment (not sold to the public)
- Nanoplasty — professional smoothing treatment
- Moisturizing Shampoo & Conditioner — lightweight, colour-safe daily care with castor oil extracts to support keratin production
- Clarifying Shampoo — for deeper cleansing before treatments
- Hydrating Mask — intensive moisture for dry or treated hair
- Thermal Protector — leave-in spray for heat styling
- Fortifying Serum — scalp and follicle treatment to encourage healthy growth
- Hydrating Hair Oil — rich in vitamin E, magnesium, and omega-9
BLUSH also carries salon accessories including application kits, scalp brushes, detangler brushes, satin scrunchies, and satin pillowcase sets — all designed to complement their treatments and support ongoing hair health between salon visits.
The brand is distributed in Canada through Beauty Distribution (Toronto) and is also available through professional beauty supply retailers. BLUSH positions itself firmly in the professional channel, with salon-exclusive treatments supported by a retail line that clients can use at home to maintain results.
Disclaimer: The information about this product or service and included in the BeautyCouncil Brand Directory is provided by manufacturers and is accurate at the time of publication. Product details, availability, and terms and conditions are subject to change without notice. BeautyCouncil is not responsible for any errors, omissions, or changes to the information listed. Please confirm details directly with the brand or supplier.